$ man lemlist-wiki/inbox-rotation
Deliverabilityintermediate
Inbox Rotation & Sender Distribution
Multiple sending accounts, one campaign. Spread the load to protect each inbox.
✉
Why Rotate
One inbox sending 200 emails a day = spam folder. Four inboxes sending 50 each = inbox. The math is simple but most teams skip it because setting up multiple accounts feels like overhead.
Lemlist lets you attach multiple sending accounts to a single campaign and automatically rotates between them. Set it up once, forget about it.
PATTERN
Setup Pattern
For every 50 emails/day you want to send, provision one inbox. Naming convention: shawn@, shawn.t@, s.tenam@ on the same domain or redirect domains.
Each inbox gets its own Lemwarm warm-up. Each inbox maxes at 50-75 sends per day. Lemlist distributes evenly across all connected accounts.
related entries